

Why social media marketing is important for business
Here are 16 reasons why social media is an important part of your business marketing strategy. 1. Social media posts can be used to drive targeted traffic. Creating a new page on your site is like taking a really great selfie. You want the world to see it and bask in its brilliance, but you don’t want to beg for attention (or worse, pay for it). That’s why for selfies and landing pages, well-placed social media posts can make all the difference. We’ve seen a single link on Re


Elements of a successful business web presence
Your very first step should be to define the goals of your website. Most businesses should have at least three: to create an online presence, to differentiate your business, and to capture leads. 1. Creating an online presence is the most basic reason for building a website. This means building a site that includes your business information, highlights what makes you special, and gives consumers a way to contact you. 2. Making your business stand out takes a more advanced str